Standard/Premium Initial Call QA Checklist

    Greeting Jump to Section

  • Introduce yourself and the department
  • Sets expectations for call time frame
  • MUST READ: State call recording disclaimer
  • MUST READ: Validate account
  • Plan Breakdown Jump to Section

  • Explain what comes with the plan they purchased
  • Explains Overall Time Frame
  • Review Marketing Serices
  • Business Consultation Jump to Section

  • Start Zoom share with customer before reviewing "The Basics" in the DCT
  • Review business information on Basics tab + DCT accurately filled out
  • Review business Contact Information + DCT accurately filled out
  • Design References Jump to Section

  • Review if customer has an existing website and consult as needed + DCT accurately filled out
  • Review reference websites + DCT accurately filled out
  • Completed Business Personality Quiz unless cloning old site
  • Website Design Jump to Section

  • Review logo + DCT accurately filled out
  • Review header + DCT accurately filled out
  • Review Hero section and image/style preference + DCT accurately filled out
  • Review footer + DCT accurately filled out
  • Content Jump to Section

  • Ask the customer about the pages/content they want to include on their site + DCT accurately filled out
  • Offers copywriting and follows process
  • Sets proper expectations for performance hindering features + DCT accurately filled out
  • Discuss stock images library, confirm image keywords + DCT accurately filled out
  • Ask customer about Do's and Don't for the website + DCT accurately filled out
  • DCT Specific Items Jump to Section

  • Exact replica of existing site noted properly in DCT
  • DCT instructions are clear and free of conflicting/confusing instructions
  • Next Steps + Wrap Up Jump to Section

  • If gathering assets, sets expectation for which assets will be included in the first draft
  • Set build time frame expectation
  • Schedules follow-up call
  • Sends follow-up email
  • Pay it forward - Took account notes Jump to Section

  • Took proper account notes
  • Customer Experience Jump to Section

  • Exhibit proficient use of Customer Experience Soft Skills

Review Call QA Checklist

    Greeting Jump to Section

  • Greets the customer using the appropriate opening call script
  • Sets phone call time frame expectation
  • MUST READ: State call recording disclaimer
  • MUST READ: Validate account
  • Reviewing Changes Jump to Section

  • Determines if customer has had a chance to review the site
  • Screenshare to go through changes with customer
  • Next Steps + Wrap up Jump to Section

  • Determine if customer has any additional changes or assets to send in
  • Reviews publish expectations
  • Reviews Design Hub follow-up
  • Set revisions time frame
  • Sends the correct canned follow-up email after the call
  • Account Notes Jump to Section

  • Takes proper account notes

Review Call QA Rubric

Greeting

In order to get points, the below items must be said at the beginning of the call

Greets the customer using the appropriate opening call script

Point Breakdown 1pt 

  • State your name 
  • Company and department name 
  • Identify the customer by name 

Example 

  • “Hi, this is [your name] from GoDaddy Website Design Services. Is [customer name] available? [PAUSE for response] How are you today?” 

If taking over a project

  •  Inform customer you are the new point person on your website design project following the script from the call guide.

Example 

  • "Hi, this is [your name] from GoDaddy Website Design Services. Is [customer name] available? [PAUSE for response] How are you today? Before we get started, I wanted to let you know I'm a colleague of [PREVIOUS WS] & I'll be your new point person on your website design project. I've familiarized myself with your project, so I'm up to speed and ready to help you get to the next step."
Set phone call time frame expectation

Point Breakdown 1pt

  • State the time allotted for this appointment. 

Example 

  • I’m calling you for your website consultation. Our call today should take us about 45 minutes. 

Security Compliance

These items are GoDaddy policy. They are not scored for points, but will result in a documented conversation and possible corrective action if not followed. These must be said at the beginning of the call. 

Read Call Disclosure
  • Before we get into things, I want to let you know that this call will be recorded and retained for quality and training purposes.
Validates into account properly
  • I need to validate into your account.  Do you have your 4 digit PIN?

Reviewing Changes

In order to get full points, these items must be said at the beginning of the call

Determines if customer has had a chance to review the site

Point Breakdown 1pt

  • Acknowledge if the customer has sent in changes prior to the call 
  • Ask if the customer has had a chance to review the site and ask how they are feeling about it so far 

Example 

  • "Were you able to take a look at the rough draft prior to our call?” 
Screenshare to go through changes with customer

Point Breakdown 5pts

  • Whether or not customer has had a chance to review or not, screensharing is a requirement barring outside circumstances that prevent the customer from being able to screenshare. 

Example 

  • “Lets connect to a zoom screenshare so that we can look at the site together and discuss any necessary changes”  

In order to get full points, you must say the items mentioned in the rubric

Determine if customer has any additional changes or assets to send in

Point Breakdown 1pt

  • Make sure to ask the customer if there are any remaining changes that they have/determine if they still have files to send to you 

Example 

  • “Do you have any additional images or text you will need to send to me?” 
Reviews publish expectations

Point Breakdown 1pt

  • If the customer has minor changes, set the expectation that the goal is to get them published on the next call 
  • If the customer wants to publish after changes are completed without a follow-up call, follow these steps:
    • Set proper expectations on 72hr time frame 
    • Test contact form 
    • Mention survey 
  • If the customer wants to publish on the call, follow these steps:
    • Set proper expectations on 72hr time frame  
    • Test contact form  
    • Mention survey  
    • Transfer customer to offboarding  
Reviews Design Hub follow-up

Point Breakdown 1pt

  • Sets proper expectation around use of Atarim to annotate any changes prior to next call
Set revisions timeframe

Point Breakdown 1pt

  • Revisions take 3 business days to complete 
Sends the correct canned follow-up email after the call

Point Breakdown 1pt

  • Must send the customer the correct canned response follow up email the same day of the call. 

Account Notes

In order to get full points, you must properly notate after each call

Takes proper account notes

Point Breakdown 5 pts

  • Leaves an accurate description of the call in both Jira & CRM using the notes template. Notes should include: 
  •  what was discussed on the call 
  • what expectations were set 
  •  any missing items and other important details from the call 
  • Calls may be reviewed at any point after the call has ended. Notes should be added in immediately after a call has concluded. 

Example 

  • Notes should be in the following format: 
  • Caller Name: 
  • Phone Number: 
  • Domain: 
  • Call Type: 
  • Customer Type: 
  • Reason For Call: 
  • Actions Taken: 
  • Missing Items: 
  • Expectations Set: